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I knew that I wasn't imagining things. There are so many times when I am shopping for groceries that I see a product that seems like it has doubled or tripled in price over the years. I am sure that many of you have experienced the exact same thing. Well, now we have confirmation that we aren't going crazy. When 24-year-old Zoe Dippel was browsing through old family photo albums, she discovered something incredibly shocking in an envelope…
For Zoe Dippel, a walk down memory lane looking through family photo albums became a quick lesson in inflation.
Dippel, a 24-year-old dental hygienist living near Austin, said in an interview with USA TODAY that she was flipping through her sister-in-law's baby album when an envelope fell out.
When Dippel opened the envelope, she found a 1997 receipt for the purchase of 122 products at a grocery store known as H-E-B…
The receipt they found was for a 122-item order at H-E-B, a Texas grocer, from just after her sister-in-law was born. The large order cost $155.34 in 1997. But after Dippel posted video of the find to TikTok, she decided to find out what the same order would cost today. Her two videos about the 1997 receipt have gone viral and have a combined 3.4 million views as of Jan. 16.
She found that the same order came out to $504.11 when ordered through H-E-B's curbside pickup.
"It's just crazy to me," Dippel said of the price jump.
If you multiply $155.34 by three, you get $466.02.
So the fact that those 122 items now cost a total of $504.11 at H-E-B means that the cost of the exact same order has more than tripled.
This is what our leaders have done to us.
In 1997, 150 dollars would get you a huge mountain of food.
Today, you will be very fortunate if you are able to fill up your cart a third of the way for that much money.