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Under Armour's 3D-printed shoes bring computer designer to heel
Like Nike, Adidas and New Balance before it, Under Armour has now launched a new trainer produced with the help of 3D printing technology. But the use of advanced technology doesn't stop there, with the shoe's latticed midsole dreamt up not by one of the company's designers, but by some pretty imaginative computer software instead.
Under Armour's new Architect multipurpose trainers are aimed at athletes taking part in a range of exercises, with the intention of saving them the trouble of switching shoes. So to come up with shoe design that would provide cushioning and support through different workouts, Under Armour enlisted the help of Autodesk's generative design software, Autodesk Within.